Do you know that Google considers page speed as one of the crucial ranking factors? Technically, page speed indicates the page loading time, which affects the overall SEO. A slow-loading website makes audiences leave sooner than you expected, increasing the site’s bounce rates. If you are facing this, all you need to do is get in touch with a leading SEO company in Mumbai! The experts working in an SEO agency in Mumbai are the only ones who can save your website by increasing the site’s loading time and letting your audience stay.
Why Site Speed Matters
Google declared in 2017 that it will put more stress on the loading speed of a site while ranking it. This feature is also important to users because the faster a page loads, the better user experience it bestows. According to specialists of a top SEO company in Mumbai, page loading time directly affects the rate of conversion. Take a look at how it affects the entire picture of SEO.
- A sudden drop in traffic
On talking to the experts of SEO company in India, it can be concluded that site speed is a supreme factor that can drastically reduce the number of visitors coming to your site. When it comes to conversion, every second count. A small delay can cost you a drop in sales.
- A decrease in ranking
An SEO company in Mumbai says Google algorithms use page loading speed to determine the site’s rank in SERP. The site’s indexation gets severely affected as the crawlers fail to crawl to the pages. To make things worse, Google penalizes a slow website, leading to huge losses.
- Low conversion rate
Any top SEO company in Mumbai will believe that customer satisfaction matters the most, and website speed plays a crucial role in it. Are you aware that you lose a considerable percentage of conversion for delays? A low conversion rate means poor performances of the website, which obviously leads to a loss in revenue. To prevent your business from failing, seek help from a reliable SEO agency in Mumbai.
- Worst user-experience
Many will agree that a slow loading site creates a bad impression and a bad user experience. Specialists of an SEO company in Mumbai say that users look for other alternatives and options and quickly switch to another website, which has a faster loading speed.
- Loss of money
With an abrupt change in traffic, loss of customers and poor conversion rate, you cannot expect to earn billions at the month’s end. All these lead to loss of money, which may force you to close your business in the end.
To save yourself from the financial losses, you need the guidance of specialists of an SEO company in India. Contact a top SEO company in Mumbai and let your business reach soaring heights.